Configure and administer HubSpot's CRM to be the reliable single source of truth for sales and marketing
You can configure HubSpot properties and pipelines correctly for a business's actual sales process, manage user permissions and teams, and understand HubSpot's object model (Contacts, Companies, Deals, Tickets) well enough to administer it confidently.
Demonstrate object model/property design, pipeline configuration, permission structuring, and certification-ready practical skill.