Business Platforms

Marketing Automation and Workflows

Build HubSpot workflows that nurture leads and automate operations without becoming an unmaintainable mess

16h4 lessonsTier 2 hireabilityTier 2 certificate

What you'll be able to do

You can build an enrollment-triggered nurture workflow, use branching logic and delays appropriately, avoid the most common workflow design mistakes, and audit and maintain existing workflows as a business's needs evolve.

Job titles this qualifies you for

Revenue Operations ManagerMarketing Operations SpecialistHubSpot AdministratorCRM Manager
Market intelligence
Demand
High
Remote
80% remote roles
Nigeria salary
Not a widely tracked distinct local category
Remote (USD)
$55,000–$75,000/year (1-3 years experience); $75,000–$110,000/year with multiple certifications and 3-5 years; RevOps roles broadly average $110,000–$129,000/year

Lessons

Stage 1 — Foundation
1
Workflow Enrollment Triggers
40 min
2
Branching Logic and Delays
35 min
Stage 2 — Applied
1
Common Workflow Mistakes
30 min
2
Auditing and Maintaining Workflows
25 min
Tier 2 Proof Submission

HubSpot Automation Portfolio

Demonstrate enrollment trigger design, branching logic, mistake-avoidance judgement, and ongoing maintenance discipline.

1.An enrollment trigger and suppression rule for a newsletter-nurture workflow
2.A branching structure with a goal for a webinar follow-up workflow
3.A workflow-conflict scenario and prevention approach
4.A quarterly workflow audit checklist
Create a free account to join this programJoin free →